Kuala Lumpur, Malaysia (May 19, 2008) /ChinaNewswire.com/ — It is well-known that the best form of advertising has always been word-of-mouth. UNI Strategic is proudly to organize Creating Customer Evangelism workshop which will be held on JW Marriott Hotel, Kuala Lumpur, Malaysia from 28th-29th July 2008.

Many Business owners and marketers tend to think that word-of-mouth is accidental or hard to influence. What we are learning is that word-of-mouth can be influenced through the process of creating "customer evangelist", which also known as "raving fans" and "brand influencers". These people are most excited about your product or service; the people that love you. They pro-actively tell their friends, defend you in the marketplace and may even create their own home-made advertising to support you. Most customer evangelist are just everyday people, but with technology like e-mail, social networking and video sites, which empowered them to spread the "gospel" of your product and service much faster.

This workshop will aim to teach the 6 practical steps that will make the word of mouth work and everything that you need to get started using them. You will know the world's most respected and profitable companies get their customers for free through the power of customer evangelism.

The course facilitator has nearly 20 years of marketing and sales experience in a broad variety of industries including retail, technology, transportation and consulting. He consults and speaks on branding and marketing trends. He develops an organization's brand core, identity and interaction that become the foundation for effective marketing strategies that connect and communicate their brand with their audiences. His extensive B2B sales experience honed his ability to communicate value, distill complexity down to simple ideas and to develop relationships. He also teaches organizations how to apply web 2.0, new media and social networking as communications tools and to accelerate word-of-mouth.

CONTACT INFORMATION

 

  • Tan Pei Di (Ms.)
    Marketing Executive
    UNI Strategic Pte Ltd
    20 Science Park Road, #01-26/30, Teletech Park,
    Singapore Science Park II, Singapore 117674
    DID: +65 6825 9636 Fax: +65 6776 2120
    Email: peidi.t@unistrategic.com- www.unistrategic.com

[smpr_tags]UNI Strategic, Creating Customer Evangelism[/smpr_tags]