From Shenzhen Landmark To Quality Benchmark
The Landmark Shenzhen is rebranded as Crowne Plaza Hotel & Suites Landmark Shenzhen
MULTIMEDIA ELEMENTS
Shenzhen, China (December 25, 2007) /China Newswire/ — IHG (InterContinental Hotels Group), the world's largest hotel company by number of rooms, is proud to announce the re-branding of The Landmark Hotel Shenzhen into Crowne Plaza Hotel & Suites Landmark Shenzhen.
Built in 1994 and well reputed as a 5-star business hotel, The Landmark Shenzhen has just undergone an extensive renovation program, and as Crowne Plaza Hotel & Suites Landmark Shenzhen it truly represents the place to meet in the Lo Wu (Luohu) area in Shenzhen.
"We are delighted to bring IHG's management to the Landmark hotel in Shenzhen and rebrand it as a Crowne Plaza Hotel & Suites. The Crowne Plaza brand, accompanied with IHG's proven track record of exceptional management experience across the globe will take what was a very good hotel and transform it into one of the finest hotels in the south of China." said Dominique Berhouet, General Manager of Crowne Plaza Hotel & Suites Landmark Shenzhen.
The re-branded hotel boasts 319 rooms with an average room size of 63 square meters, each equipped with welcoming amenities including extra-large bathtubs, 12-inch rain forest showers, 42-inch flat panel television personalized butler service and free broadband access in all rooms.
These touches are accompanied by the superlative business support facilities that have made the Crowne Plaza brand famous, with four-way communication ports, extensive conference and meeting rooms including a spectacular 21-metre high atrium ballroom and a newly renovated business center.
The Crowne Plaza Hotel & Suites Landmark Shenzhen also features a variety of leisure options including five food and beverage venues and the Tamara Spa by Lifestyle, which offers guests a light, airy Thai feel to help them relax away tensions of the day.
Crowne Plaza Hotels & Resorts is a dynamic hotel brand located in over 40 countries with over 293 hotels around the world. Truly international, Crowne Plaza offers premium accommodation, designed for the discerning business and leisure traveller who appreciates simplified elegance combined with the practicality of the latest features as well as value for money.
During soft launch period from 18 December 2007 to 29 February 2008, the hotel is offering an attractive room package at RMB 798+15%.
The Crowne Plaza Hotel and Suites Landmark Shenzhen is wholly owned by Cathay International Holdings Limited。 CIH owns a 100% interest in the luxury class five-star Crowne Plaza Hotel & Suites Shenzhen. In addition, CIH has built a vertically integrated pharmaceutical business in China, with capabilities in research and development, manufacturing, marketing and distribution. CIH continues to explore acquisition opportunities in China for new sources of steady earnings and capital growth.
The hotel is managed by IHG (InterContinental Hotels Group), one of the world's largest hotel groups by number of rooms. IHG owns, manages, leases or franchises, through various subsidiaries, over 3,800 hotels and more than 571,000 guest rooms in nearly 100 countries and territories around the world. IHG owns a portfolio of well recognised and respected hotel brands including InterContinental® Hotels & Resorts, Crowne Plaza® Hotels & Resorts, Holiday Inn® Hotels and Resorts, Holiday Inn Express®, Staybridge Suites®, Candlewood Suites® and Hotel Indigo®, and also manages the world's largest hotel loyalty programme, Priority Club® Rewards with over 37 million members worldwide.
CONTACT INFORMATION
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Michelle Mao
Director of Communications
Tel: 0755-8217 2288 ext. 3366
Fax: 0755-8229 0479
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