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BDL Media CEO To Be Chairman At China Public Relations Conference

Beijing, China (December 05, 2007) /China Newswire/ — Danny Levinson, CEO of BDL Media Ltd, is the chairman of the two-day conference "China Public Relations & Communications Forum: Essential Strategies for PR in the PRC" being held at the Hong Kong Macau Center, Swissotel Beijing on December 6-7, 2007.

Public relations management is a powerful and integral component of every organization, including business, industry, government, not for profit organizations and charities. Managing and improving an organization's reputation and enhancing its brand in the market requires continuous evaluation and focus. This two-day forum focuses on strategic and practical PR issues and includes case studies from key sectors. Speakers and delegates at this summit will represent a broad range of professionals from PR and communications backgrounds from in-house corporate communications to leading public relations agencies.

The conference includes speakers from Siemens, Hill & Knowlton, and Sony. The focus of the conference is on assessing current trends in PR and the challenges facing PR professionals; managing competing demands of an organization's stakeholders; developing an effective and profitable agency/client relationship; managing national public events for success; developing and selling a message to the media; the role of PR in building and maintaining brands; innovative PR techniques that create maximum impact; and crisis management strategies

Levinson will also speak on the topic, "Understanding the importance of corporate reputation and corporate social responsibility: creating return on reputation". He will introduce the company's press release distribution services at Xinwengao.com and ChinaNewswire.com and also explore ways the ChinaCSR.com helps companies expand the corporate social responsibility initiatives in China.

CONTACT INFORMATION

BDL Media Ltd (Hong Kong)
38th Floor, Tower One
Lippo Centre, 89 Queensway
Hong Kong
TEL: (852) 2523 1979

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BDL Media | China Public Relations Conference | Swissotel Beijing

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