Accor opens signature hotel in China's capital

Beijing, China (August 19, 2007) /China Newswire/ — Accor launched a new era of luxury hotels in China today with the official opening of Sofitel Wanda Beijing.

The Sofitel provides a unique blend of French extravagance and Chinese splendour and will cater for business and leisure travellers seeking the ultimate in style, culture, art and comfort.

The 27-storey Sofitel Wanda Beijing has 417 rooms and suites, including 63 Club Sofitel rooms and a dedicated Club Sofitel executive lounge.

The hotel enjoys easy access to the China International Exhibition Centre, the city subway, major tourist attractions such as the Forbidden City and Tiananmen Square, and is only 30 minutes via airport expressway to Beijing Capital International Airport.

Launching the hotel today, Chairman of Wanda Group , Mr Wang Jianlin said: "Wanda Group is delighted to co-operate with Accor again on this project. This hotel property has quickly become the pinnacle of our cooperation in terms of luxury and design, a true sight to savour."

This is the second hotel that Accor has managed for the Wanda Group and follows the success of Sofitel Wanda Chengdu, which opened two years ago. Wanda Group has also appointed Accor to manage a Sofitel in Harbin.

Accor Asia Pacific Chairman, Mr David Baffsky, said the launch of the Sofitel heralded a new era for the Sofitel brand in China: "The Sofitel is set to become one of the hotel landmarks of Beijing and it will be a flagship for Sofitel in China.

"The opening will play a significant part in the evolution of the Sofitel brand, which is in the process of a significant upgrading programme that will see Sofitel positioned as one of the world's leading luxury hotel brands."

Sofitel Wanda Beijing is the 20th Sofitel in China and joins a network of over 180 Sofitels globally, including many of the world's important cities such as London, Paris, New York, Rio de Janeiro, Bangkok, Shanghai and Sydney.

Pacesetting Design

Sofitel Wanda Beijing has been constructed to meet China's exacting 5 star Platinum standards and boasts a bold interior design that blends the opulence of Tang Dynasty China with modern French style and features. The three finely crafted Swarovski peony flowers in the lobby are a perfect introduction to the bi-cultural combination of the design on offer.

Exclusive Comfort

All rooms feature built-in LCD TVs in both the bedrooms and bathrooms, as well as the latest in window technology – electrochromic windows, a special feature in our Club Rooms, which separate the bathroom and bedroom and can change from clear to frosted instantly, providing a feeling of spaciousness while also offering privacy at the flick of a switch.

Business travellers are well catered for with free wireless broadband, an executive desk and top loading depository safe in every room as well as a comprehensive business services.

Dining Pleasure

A highlight of Sofitel Wanda Beijing is the collaboration with legendary French gastronomy house, Lenôtre, The hotel's signature Le Pré Lenôtre restaurant – inspired by Lenôtre's 3-Michelin star rated, Le Pre Catelan – brings an exclusive Parisian touch to Beijing's dining scene. With Lenôtre chef de cuisine Frederic Meynard at the helm and the restaurant's commitment to high-quality ingredients, excellent service, unparalleled food preparation, and a comprehensive wine list, Le Pré Lenôtre will offer the finest French cuisine in the city.

In addition to Le Pré Lenôtre, Sofitel Wanda Beijing will feature five distinctive food and beverage outlets with menus supervised by Executive Chef Michael Rettenwender, making it a haven for connoisseurs in search of unique dining adventures. Other restaurants include the VIC (Voyage of International Cuisine) interactive restaurant, Vous Lobby Lounge, The Farm House (Cantonese cuisine), Kagoya Hachibay (Japanese BBQ), and the M Bar cocktail lounge and night venue.

Healthy Indulgence

A full floor of leisure facilities is available to guests, with a 25-metre swimming pool, health club and gym. Sofitel's Le Spa centre offers delicate health and beauty treatments utilising China's local plant life and traditional Chinese techniques blended with Thalassa therapies to infuse an unparalleled sensation of relaxation and well-being for body and soul. Also on offer are world-renowned beauty treatments as a result of Sofitel's exclusive partnership with Lancôme, the leading French luxury cosmetic and beauty brand.

Inspired Meetings

Meetings, conference and incentive groups can choose from a total of 10 rooms all conveniently located on the same floor. Employing Sofitel's famous ‘Inspired Meetings concept, Sofitel Wanda Beijing tailor-makes each meeting based on each client's specific needs. The exquisite pillarless Grand Ballroom covers an immense 1368sqm and can be partitioned into three rooms. Each is fitted with state of the art technology and is among the most versatile venues in the city.

The Sofitel is under the direction of Gerhard Zimmer, Accor's most experienced General Manager in China. Mr Zimmer opened the first Sofitel in China – Sofitel Hyland Shanghai – in 1993, and brings to his position at the Sofitel Wanda Beijing the highest level of professionalism and experience in the Chinese luxury hotel market. He has been able to draw on talented executives and other staff from Accor hotels across China and the rest of the world.

Rates at Sofitel Wanda Beijing start from RMB1600++ per night. There is also a Special Opening Package where guests can enjoy Club Sofitel benefits when they book a Deluxe Premium Room. The package is available from RMB 1980 per room per night (single occupancy); RMB 2180 per room per night (double occupancy) for a Deluxe Premium Room and guests will receive free access to Club Sofitel benefits including club breakfast, unlimited internet in Club, soft drinks through the day, 2-hour Hors d'oeuvres cocktails & open bar daily, as well as late check out till 4pm. Valid from 19 August to 30 November 2007, subject to 15% service charge.

For bookings contact Accor China Reservations toll free on 800 830 2688 or call +86 10 8599 6666. Website: www.sofitel.com

Sofitel: premium hotels around the world

Because no one country or city is the same, Sofitel has made each of its hotels around the world a truly unique establishment. Combining the spirit of each place with the values of modernity, refinement and absolute comfort, they are all imbued in their inimitable way with the French "art de vivre".

Whether their setting is a great business metropolis like Paris, New York or Bangkok, or nestling in the landscape in Indonesia, Polynesia or Brazil, each Sofitel hotel offers travelers a genuine haven of peace. So that each guest, for an overnight stay or longer, during a business trip or for a holiday, can enjoy the rich variety of these unique places in comfort and tranquility.

Accor, the European leader in hotels and tourism, and a global leader in corporate services, operates in nearly 100 countries with 166,000 employees. It offers to its individual and corporate clients 40 years of expertise in its two core businesses:

* Hotels, with the Sofitel, Novotel, Mercure, Suitehotel, Ibis, All Seasons, Etap Hotel, Formule 1 and Motel 6 brands: around 3.800 hotels and 450,000 rooms in 90 countries, as well as strategically related activities, such as Lenôtre ;
* Services to corporate clients and public institutions: 23 million people in 35 countries benefit from Accor Services products (human resources, marketing services, expense management).

INTERNET LINKS

CONTACT INFORMATION

 

  • Accor Hotels & Resorts
    Angel Liu
    Communications Manager – Greater China
    accorpr@uninet.cn
    Tel: +8621 61285036
    Sofitel Wanda Beijing
    Mandy Qian
    Public Relations Manager
    prm@sofitelwandabj.com
    Tel: +8610 85996666
    Ketchum Newscan Public Relations (Shanghai)
    Leanne Zhao/Stella Cai
    leanne.zhao@knprsh.com; stella.cai@knprsh.com
    Tel: +8621 52895838 x 119/124

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